It is written that in life com-
edy and tragedy walk hand
Not unmindful of the ter-
rible privations of the men
who conquered .the North
in the mad rush for gold, we
believe Charlie Chaplin has
caught the spirit of mirth
that made life a jest to the un-
sung heroes of the snows,
and that you will laugh with
him in this product of two
years of endeavor by the
master-comedian of all time.
THor/rt Premiere Sngaqement of
A DRAMATIC COMEDY
Written and Directed by Charlie Chaplin
as presented at
Grauman's Egyptian Theatre
Cast of Characters
The Lone Prospector Charlie Chaplin
Big Jim McKay - - - Mack Swain
Black Larson Tom Murray
Jack Cameron Malcolm Waite
The Girl, Georgia ------- Georgia Hale
Hank Curtis - Henry Bergman
Miners, Dancehall Girls and Habitues, Inhabitants, Officers,
Assayers, Ships Officers, Passengers, Reporters,
Locale: The Alaskan Northwest: During the days of the
Copyright 1925, by Charles Chaplin
Studio Staff for Charlie Chaplin
Associate Director Assistant Director
Charles F. Reisner H. dAbbadie dArrast.
Charles D. Hall
Ronald H. Totheroh Jack Wilson
General Manager ...... Alfred Reeves
Musical Score by Carli D. Elinor
V \ \ \U
A Sid Grauman Presentation
Mr. Grauman presents
tiie colorful prologue
CHARLIE CHAPLIN'S DREAM'
TRIBUTE; to "The Gold Rush" by the
prominent stars of the Moving Picture
Industry which was made especially for
the Premiere Performance.
-Over T U R E - Grauman's Egyptian
Orchestra. Gino Severi, Conducting.
Julius K. Johnson at the Mighty
Land of the Midnight Sun
1 — Entry of the Lonely Prospector
2 — Meeting with the Eskimos
3 — Eskimo dance
4 — Pastimes of the Eskimos
5 — Charlie's dream
The Spirit of the Frozen North
As Beauty Depicts the Moods of the
E — BALLOOON DANCE by Lillian Powell
F — Festival of Dancing Ice Skaters
G — The Monte Carlo Dance Hall
H— Charlie's Awakening
Prologue Staged and Presented by
Ralph P. Borst, Assistant to Mr. Grauman
Costumes for " The Spirit of the Far North" designed and
supervised l>y Adrian, executed by Rosa Rehn.
Ice skating ballet executed by Fanchon.
WwLlPOTlNiA STATS LIBRARY
MASTERS OF DIVERTISSEMENT
SO much has been said of Charlie Chaplin's genius and
of his early discovery, that it may not come amiss to
relate here, as from one who has been close to him,
something concerning his discovery.
As a matter of absolute fact, — Charlie Chaplin was
discovered by the little children of all the world. He
was not financially embarassed when he entered pictures,
— a young man just over twenty years old. He had
several thousand dollars, a considerable sum for a young
actor. Besides, he
has been well known
i n England a n d
America as a juve-
nile comedian for
known by but a few
people, Chaplin was
the biggest man on
the comedy lot from
the time he made his
first comedy. Mack
Swain, the giant
comedian, called the
''fun niest villian"
HB m for his portrayal of
WJ^k Big Jim McKav in
"The Gold Rush,"
was one of the first
men to appear with
1 ' Chaplin in that seem-
charlie chaplin jnglv long-ago per-
iod. It is from no
less authority than Swain that Charlie Chaplin, from the
very first day, divined and went beyond what was expected
of him. Within a short time after his entry into pictures,
the directors complained to the powers-to-be that Chaplin
wanted his own way and would not "take direction." It
was great talent trying to assert itself and climb out of
the embryo into the uniform of the greatest actor in the
world. He was conscious of ability in his soul, as great
talent ever is.
Charlie's greatest problem in his early picture days was
his struggle with the comedy makers to allow him to
portray his parts and ideas as he felt them. He fought to
wear the baggy trousers and the battered hat. He wanted
from the first to instill ideas, humor characterization into
his work. When, after much effort, he was allowed to
do this he found himself, and then the children found him.
They soon greeted him as the crowned King of Laughter.
And within eighteen months' he was world-famous and
earning a million a year.
That Charlie Chaplin was born to be a great actor is
obvious — and no one man "discovered" him at all. He
first discovered himself, and the children responded. The
intellectuals came later — as they always do — trailing
behind them their second-hand approval.
THE genius of Sid Grauman, mastercraftsman of
the prologue, has made his name a watchword
among showmen the world over. Nowhere outside
his magnificent Egyptian theatre in Hollywood is at-
tempted the spectacular stage presentations that presage
each great film production he introduces to the public.
To him and his illustrious father, the late D. J. Grau-
man, goes the credit of originating the elaborate and
scintillating preludes to the masterpieces of film art found
worth of presenta-
tion in his most
beautiful of play-
Los Angeles had
the good fortune to
be chosen by the
and junior, as the
location of endeavor,
and a trinity of
palaces as well as
the m a g n i fi c ient
Egyptian attest to
The Egyptian by its
of original design as
a playhouse and the
completeness of its
spread the fame of sid grauman
out the world. Few world tourists visit Los Angeles
without including on their itinerary an inspection of this
most beautiful of theatres.
Curiously enough in connection with the present at-
traction, Sid Grauman himself, as a lad in knee trousers,
felt the urge of adventure when the Alaskan dash, the
basis of the story of "The Gold Rush," occurred.
He stowed away on an Alaskan-bound steamer, and,
after enduring the hardships that fall to the lot of those
who go as a supercargo, landed safely in Nome, where he
became a newsboy to earn a livelihood.
He obtained the agency for San Francisco newspapers
and when an inbound steamer brought a consignment of
papers, hiked on foot around a ten-mile zone about Nome
to earn his first stake, a thousand dollars. The news-
papers brought $1.50 a copy and purchasers were eager
to get them at the price.
It was from his actual experience in the snow-swept
Northland that Grauman conceived the scintillating spec-
tacles that greet you in his elaborate prolouge to "The
THE STORY OF "THE GOLD RUSH
THE Lone Prospector, a valiant weakling, seeks fame
and fortilne with the sturdy men who marched
across Chilkoot Pass into the great unknown in the
mad rush for hidden gold in the Alaskan wilderness.
Lonely, his soul fired by a great ambition, his inoffensive
patience and bis ill-chosen garb alike make him the target
for the buffoonery of his comrades and the merciless rinors
of the frozen North.
Caught in a terrific blizzard, the icy clutches of the
storm almost claim him when he stumbles onto the cabin
of Black Larson, renegade. Larson, unpitingly, is thrust-
ing him from the door back into the arms of death when
Fate, which preserves
the destines of its simple
children, appears in the
person of Big Jim
The renegade is sub-
dued by McKay in a
terrific battle, and the
Lone Prospector ond
his rescuer occupy the
cabin while their un-
willing host is thrust
forth to obtain food.
the two until a bear in-
trudes and is killed to
supply their larder.
The storm abated,
the two depart, Lonely
for the nearest town
and McKay to his hid-
den mine, the richest
in Alaska. Mcka\
finds the renegade in
possession of his prop-
erty and in the battle
that ensues falls under a blow from a shovel wielded by
Larson, who flees from the scene to be swept to his death
in an avalanche. McKay recovers consciousness but has
lost his memory from the blow. Meanwhile Lonely
arrives in one of the mushroom cities of the gold trail.
Seeking companionship, he timidly invades the dancehall,
center of frivolity of the village of the snow. His atten-
tion soon becomes fixed on Georgia, queen of the dancehall
She is the most beautiful creature he has ever seen. It
is love at first sight, but nevertheless poignantly genuine.
In his pathetic adoration, he braves the gibes of the
dancehall roughs to feast his lovelorn eyes. But Georgia,
ignorant of the heart-yearnings of our hero, has her
affections for the time being centered on Jack Cameron,
Beau Brummel of the camp.
In a moment of pique with Cameron, she chooses
Lonely as the least pretentious figure in the hall to dance
with her. Lonely, believing his affections reciprocated, is
transcended into a seventh heaven of bliss.
Georgia, out larking with her girl companions of the
dancehall, accidentally chooses the cabin of Lonely as a
LONELY AND HIS PARTNER, BIG JIM MCKAY
backstop for a snowballing contest. Hearing the excite-
ment, Lonely opens the door to receive a snowball in the
face. Apoligies follow and he invites them into the cabin.
After much good natured banter, the girls accept an
invitation to have New Year's dinner with Lonely the
following night, thereby giving him a tremendous thrill
But when the appointed hour arrives, his guests fail to
put in an appearance to share the meal he has prepared
for them. Falling asleep he awakens near midnight with
the cruel realization that he has been the object of a cruel
He walks disconsol-
ately to the dancehall,
there to see Georgia in
with his rival, Camer-
on. The lover's quar-
rel of the night before
cold, Georgia writes
Cameron an endearing
note of apology.
As a last cruel jest,
Cameron, hands him
the endearing note from
Georgia. believing it
written for him. the
unhappy liner starts
feverishly searching the
dancehall for the girl,
when Big Jim McKay,
his memory partially
restored, enters. Big
Jim's only thought is
to find the location of
the cabin in order to
locate the lost mine.
He recognizes Lone-
ly and seizes him, shouting to lead the way to the
cabin and they both will be millionaires. But his
lovelorn friend at this moment discovers the girl on
the balcony, and breaking away, darts up the stairs to
embrace her and declare his love to the astonishment of
the girl, as well as the crowd. Linceremoniously dragged
from the hall by McKay, Lonely shouts to Georgia that
he will soon return and claim her, a millionaire.
A year has passed and Big Jim and his partner, Lonely,
are returning to the States surrounded with all that
wealth can provide. Georgia has disappeared and
Lonely's search for her has been all in vain.
Fhe fame of the strike of the partners has spread and
newspapermen board the liner for interviews. Lonely
good-naturedly consents to don his old habiliments for a
news photograph. Tripping in the companionway, he falls
downstairs into the arms of Georgia, on her way back to
the states as a steerage passenger.
The reporters sense a romance and ask who the girl is.
Lonely whispers to Georgia, who nods assent. Arm in
arm, they pose for pictures, while the reporters enthusias-
tically exclaim: "What a great Story this will make!"
ALASKA— THE CHAPLIN CONCEPT
ALASKA: A land of mystery and fabled wealth,
which drew the multitude ever on and on, in rain-
bow promise to the uttermost recesses of its wilder-
ness and desolation. Tens of thousands who gave, and
still are giving, of their best years, to a struggle which
has no parallel in the annals of human history. That far
pilgrimage from civilization to the frozen soli-tudes of the
Alaska Northwest, harked with the life blood of men
whose shallow graves dot the bleak hillsides of many a
mountain pass. The long trail whose drama stretched
from the shores of Puget Sound to the Arctic Ocean.
"The Gold Rush": A Chaplinesque conception of the
Alaska which con-
fronted the early gold
seekers is presented in
the opening scenes,
and are merely shown
as atmospheric intro-
duction to this com-
edy classic. These
scenes represent an ex-
penditure of upwards
of $50,000, and were
made in the High Si-
erras of the Cali-for-
The famous "Chil-
koot Pass," the gate-
way to the Klondike
gold fields, has been
suggested by Chaplin.
The rugged camps of
the pioneers are pic-
tured, cluttering at
the base of frozen
cliffs. To make the
pass, a pathway 2300
feet long was cut
through the snows,
rising to an ascent of 1000 feet at an elevation of 9850
feet. Winding through a narrow defile to the top of
Mount Lincoln, the pass was only made possible because
of the drifts of eternal snow against the mountainside.
The excact location of this feat was accomplished in a
narrow basin, a natural formation known as the "Sugar
To reach this spot, trail was broken through the big
trees and deep snows, a distance of nine miles from the
railroad, and all paraphenalia was hauled through the
immense fir forest. There a construction camp was laid
for the building of the pioneer's city. To make possible
the cutting out of the pass, a club of young men, profes-
sional ski-jumpers, were employed to dig steps in the
frozen snows at the topmost point, as there the pass is
perpendicular and the ascent was made only after stren-
With the building of the mining camp, and the pass
completed, special agents of the Southern Pacific Railway
were asked to round up twenty-five hundred men for this
A MUSHROOM CITY OF THE KLONDIKE
scene. In two days a great gathering of derelicts had
assembled. They came with their own blanket packs on
their backs, the frayed wanderers of the western nation.
It was beggardly on a holiday.
A more rugged and picturesque gathering of men could
hardly be imagined. They arrived at the improvised
scene of Chilkoot Pass in special trains ; and w T hat is more,
special trains of dining cars went ahead of them. It was
thought best to keep the diners in full view of the dere-
To have seen them going through the "scene" was a
study in the fine qualities of human nature. They trudged
through the heavy
snows of the narrow
pass as if gold were
actually to be their
reward, and not just
a day's pay. To them,
what mattered ; they
were to be seen in a
picture with Chaplin,
the mightiest vaga-
bond of them all. It
would be a red-letter
day in their lives, the
day they went over
Chilkoot Pass with
The comedian him-
self played the role of
Director General. He
was here, there, and
everywhere, giving in-
structions, leading the
men, and on occasions
mixing with them
throughout the day. It
was possibly the most
mob scene ever assembled before a movie camera. This
shot of Chilkoot pass will bewilder and charm the most
blase movie fan. During the filming of this great pano-
ramic scene the most disappointed man in the whole outfit
was the doctor. Not a man was hurt during the entire
stay on this location far above the timber line.
This is remarkable from the fact that these men, un-
trained to "mushing" through deep snows and climbing
over frozen ledges, were compelled to take many chances,
and carrying huge packs on their backs and hauling sleighs
and other equipment over steep, precipituous places, it is
miraculous that this successful scene was not marred by
On the last day of the location, one of the "sourdoughs"
in some way got a slight cut on the side of the head. Then
the doctor was happy. Witli great enthusiasm he started
winding bandages around the victim's head, and when the
physician had finished, his patient had the appearance of a
desert sheik, as the mass of gauze resembled a turban.
THE MAKING OF "THE GOLD RUSH"
AFTER months of preparation, following the com-
pletion of "A Woman of Paris," the dramatic
■ sensation of the age, written and produced hy
Charlie Chaplin, the filming of "The Gold Rush" was
started on February 7, 1^24, with the final scenes taken
on April 16, 1925'.
Over five hundred thousand feet of film was used in
the photographing. Then came the arduous task of cut-
ting and editing, the perfect synchronizing of scenes and
action, one of the secrets of Chaplin successes.
Almost two years passed while Charlie Chaplin worked
on this production. During that time he was practically
a hermit, recluse to all, save his studio associates.
The factory system of movies, and the consequent
mediocrity as an art, have in Charlie Chaplin an example
of the opposite production method in this dramatic com-
edy, "The Gold Rush". It has been made with the art-
ists necessary leisure. It was never
restricted by definite
schedule or time clock
methods, but inspir-
ed by Chaplin with
a passion for perfec-
tion as his only task-
9 * )
When Chaplin works, he burrows into solitude. He
broods, agonizes, sweats comedy and its dramatic counter-
balance from his soul. He creates by inspiration. When
the mood is upon him, he toils feverishly. Then he may
rest and brood again for weeks — and always when the
productive throes are upon him he is sensitive to the
thumpings of the outside world.
Charlie senses, and expresses more than any other en-
tertainer, the close affinity between the ludricrous and the
pathetic; his comedy springs from within, more as a mat-
ter of mood than circumstance. Usually he needs very
little story structure to his comedy, but in "The Gold
Rush" he has created a rugged story in which laughter
: urges from the spectacle of a valiant weakling; facing
perils w hich strewed the paths of the early gold seekers
In the role of a hardluck sourdough, dressed in the
baggy pants, the floppy shoes, the old derby and cane
of early association, Charlie twists the sufferings of
the Alaskan pioneers into strange commingling of
humor and tragedy. He thaws fun from a frosty,
forbidding background. The treatment is wholly
unlike anything hitherto done, and strikes a
Ir.ew note in photo dramatics.
"The Gold Rush" contains comedy,
drama, satire, melodrama, farce — not to
forget a little slapstick — and everything
else in the way of entertainment all
rolled into one big ten reeled film.
ON THE SET WITH CHARLIE
as seen by SlD GRAUMAN
THE Chaplin studio is differentiated from most
other habitats of the photoplay by the use of the
word itself. Essentially it is a studio — not an ag-
gregation of buildings where scores of superiority-com-
plexed individuals turn out animated pictures simultane-
ously. One set at a time is used ; the rest of the stages
are dark. The handful of people clustered around the
two inseparable cameras might appear to the average film
magnate to be doing anything but making a screen epic.
There are present neither mobs nor megaphones. There
is a minimum of noise. The cameramen, property men,
electricians all speak amongst themselves in hushed whis-
pers when they speak at all.
For the most part they look
into the center of the set in
much the same way as the
Sunday flock looks at its pas-
tor. For there gesticulates
The set: A little cabin in
Alaska. The bare wooden
walls re-echo the emotions of
two starving men, one almost
insane from want of food,
the other passive in submis-
"Great! Now just once
more for luck."
The speaker is the little
man in very baggy trousers
and a funny bobtailed coat.
He is wearing one huge,
turned-up, long worn-out
shoe; his other foot is untid-
ily wrapped in sacking His
collar and shirt are affinities
in dirt, and his face is the
composite mirror of mighty
souls who have gone before
Strange how that queer
get-up is unable to wipe the
pathos from his eyes, how ut-
terly those ragged pants and trick mustache fail to rob
his brow of the Beethovian sweep. One looks at the
patched coat-tails and thinks of Hamlet; hears the voice
of the jester and thinks of a cardinal. He acts and di-
rects the scene, conceives and considers that Chariot might
equally have become a poet or a prime minister, an actor
or an archbishop.
Opposite him on the set is Mack Swain, a gentleman
almost counterbalanced in avordupois and art. A long
time ago he used to wear a silk hat and answer to the
name of Ambrose. It was in those leaner days that
Charlie met him ; custard pies then were theirs, both to
give and receive.
Now they have gone back farther than the era of
custard pies, for the present scene brings memories of the
NEW YEAR S EVE
gold rush to those, that is, who suffer memories. Charlie
and Mack are miners starving in the cabin, Mack in
particular, because he's making an awful lot of noise
about it. Also, it appears, he is temporarily insane with
the hallucination that Charlie is a chicken, and that such
a chicken would still the void in his aching tummy.
Whereupon he stalks Charlie with intent to kill, only to
be outwitted by the nimble Charlie and the advent of a
huge black bear.
Only three scenes were taken in the entire afternoon,
but the proof that Mr. Chaplin is without doubt the
hardest working individual in Hollywood is that each
scene is shot at least twen-
ty times. Any one of the
twenty would transport al-
most any director other than
Charlie; he does them over
and over again, seeking just
the shade to blend with the
mood. And his moods are
even more numerous than his
"Just once more — we'll
get it this time!" It is his
continual cry, ceaseless as the
waves of the sea. And each
additional "take" means just
three times as much work for
him as for anyone else.
Perhaps in the middle of a
scene when everything seems
to be superlative, he will stop
the action with a gesture,
"Cut" — he walks over to a
little stool beside one of the
cameras and leans his head
upon the tripod. The cam-
eraman stand silently beside
their cranks; everyone virtu-
ally holds his breath until
Charlie jumps up with an en-
thusiastic yell :
"I've' got it, Mack, you
should cry: 'Food! Food! — I must have food!' You're
starving and you are going to pieces. See — like this!"
Mr. Swain, a veteran trooper, watches intently as
Charlie goes through every detail of the action.
"Let's take it!" Charlie suddenly exclaims — "What
do you saw Mack ?"
"Sure," answers Mack.
And again the scene is re-enacted and recorded in cel-
luloid by the tireless cameras.
Charlie Chaplin calls his present picture, "The Gold
Rush," a comedy. This because he has on his comedy
make-up, and because his principal purpose for the time
being is to make people laugh. But Charlie is drama
personified ; he couldn't possibly create a chuckle without
shading it with the accompanying tear, for so utterK is
he the artist that modulated contrast is instinctive.
Clow ns, buffooning around the throne, have ruled em-
pires. Hut a clown upon the throne would be incongru-
ous where he other than the one and only Charles. "A
Night in a London Music Hall." "A Woman of Paris."
Between them a metoric career comparable with nothing
in the cinema sphere, even as Mr. Chaplin is himself
comparable with no one else in it.
To the man on the street Charlie is darling of the
gods ; as a matter of fact, one surmises that the gods, far
from fondling him, have dealt him many a smack in the
eye. An hour or two on his set shows that only his
infinite energy and his mental agility have enabled him
to laugh at them.
WHAT WAS USED IN THE MAKING
FEW persons realize the quantities of material that
goes into the making of a picture of the magnitude
of "The Gold Rush," or the army of artists required
to work these huge amounts into the ingenious sets
that feature a ten-part production such as Chaplin's
great comedy drama.
More than 500 skilled workmen specially trained in
scenic art labored to produce the settings used in the
Chaplin studio during the two years of the filming of
the nicture. On the studio lot in Hollywood was con-
structed huge mountains that were visible at a distance
so realistic that many strangers in the cinema capitol
were deceived by the artistry of the technical heads of
Glistening in the sunlight, the artificial snowcapped
peaks gave the appearance that a huge section of the snow-
crowned summit of some Sierra mount had been trans-
ferred to Hollywood, and hundreds of visitors made
pilgrimages to the neighborhood for a closer view.
These snow mountains were employed for close-up
views and as backgrounds for scenes not practicable to
take in the real snow banks themselves. Even with the
large force of workmen employed, weeks were required
to fabricate these settings.
Only one production at a time occupies Chaplin's atten-
tion, and t^e entire studio was given over to the settings
used in "The Gold Rush" until the last foot of film had
met the master comedian's approval.
Lumber to the extent of 239,577 feet, comprised the
framework ; chicken wire of 22,750 linear feet with
22,000 feet of burlap spread upon it formed the cover-
ing for the artificial mountains used in the pano-
ramas of "The Gold Rush." It required 200 tons of
plaster, 285 tons of salt and 100 barrels of flour to arti-
ficially produce the ice and snow. In addition, four car-
loads of confetti was employed in producing blizzard
and snow scenes.
The tools used, including 300 picks and shovels, would
constitute a year's stock for a large hardware store.
Othr>r miscellaneous items of hardware that entered into
the picture include 2.000 feet of garden hose, 7,000 feet
of rope, four tons of steel, five tons of coke, four tons of
asbestos, 35 tons of cement, 400 kegs of nails, 3000 bolts
and several tons of other smaller articles.
These items include only the material used in the
studio sets and do not include the great quantities of
supplies transported to the summit of the High Sierras,
where a very large proportion of the scenes in the picture
were taken, with a great army of extras and the neces-
sary artisans in attendance.
GoMseekcrs i n
*~Mk)ot p ass
en ruse to obtain needed sustenance.
mnlAiliiii i i i i*
GRAUMAN'S EGYPTIAN THEATRE
By WALTER B. MACADAMS, Director of Ancient Arts
THIS is an edifice whose design and decorative beauty
reaches out from the great dim past and enthralls
with its mystery, exhilarates with its bold symbol
designs, creates a serene restfulness with its gorgeous soft
color harmony, and grips the deepest interest by awaken-
ing the realization of the life of the golden past it repre-
sents, ages and ages old, and re.-ealed in the light of a
The architecture of this theatre adheres strictly to the
principles of the Ancient Egyptian, with the modifications
necessary to adapt the building to its modern use. The
fore-court entrance duplicates the pylons of the ancient
palaces and the columns of the
lobby are the lotus-bud columns
of the architecture of the
At the entrance to the fore-
court hang the checkered ban-
ners of red, yellow and blue of
the Temple of the Sun. on the
masts of which, perch the golden
hawks, symbols of Horus, the
Heirarchy of the Ages
The pictorial reproductions on
the east court wall, are the
images in color of the Priestess
of the Temple of 1 si s at Philae;
an attendant priest of the God
Osiris; the Goddess Nepthys,
attendant of I sis, w ith headdress
bearing the all-seeing eye, sym-
b o 1 i c of the predominance of
Truth and Good ; and Thoth,
w ith the Ibis head, God of Arts,
Science and letters. Next is
Nefertari, a queen, the Ankh in
her hand, the sign of Everlast-
ing Life, and lastly, the young
Sun God Horus, signifying by his attitude that he is the
extoller or voice of the Gods known as Kheron.
The fountain is presided over by duplicate images of
the winged I sis and her Ka, or soul self. The great pic-
torial panel of the west wall near the lobby contains re-
productions from the Temple of Thothmes III, of the
Haw k-Headed God, Sokaris, who was Ruler of the Land
of the Departed, known as the fields of Ialu, teaching the
young Pharoah to uphold the principles of the various in-
signia of his standard. Also the Tapir-headed God, Set,
of the underworld, instructs the young Pharoah in the
arts of war, which is represented by the position of the
figures in handling the bow and war arrow.
The hieroglyphic inscriptions occupying the large space
above the figures, make these foregoing explanations and
give a few of the young Pharoah's titles, such as "Son of
the Sun" and "The Reincarnation of Life Everlasting."
The Court of Rameses II
The east court, through the arch to the left of the box-
office, is replete with interesting and beautiful symbols of
antiquity. The long wall to the left chronicles the events
in the life of Rameses II. First comes Rameses in his
war-chariot, preceded by his mighty Man of Valor and
accompanied by his pet lion, overhead the Vulture of
Lower Egvpt, protector of Kings, wings its way. In front
of them is the standard and royal insignia of Rameses
bearing such hieroglyphic inscriptions as "Ramesu-AIerri-
Am'en, Ramessu-Merri-Maat, Son of the Sun, etc. These
figures are perfect reproductions enlarged to scale and in
the work of reproducing them, every effort was made to
adhere strictly to even the ancient methods of handling
the brush, that all lines would perfectly duplicate the
ancient artist of the Court of
Following these figures are
the victorious soldiers of Ram-
eses marching over the van-
quished Asiatic enemy ; then the
kneeling Hapi, God of the Nile,
pouring out the blessings of life-
giving libations in the Land of
Kem, which is Egvpt.
Thoth, God of Arts, Science
and Letters, sometimes referred
to as the Recorder God, is
shown recording the life of
R a m e s es and counting on the
fronds of a palm stem the events
in his life, etc.
The Shrine of the Xile
Next are seen captives of war
in slavery under the Egyptian
taskmasters. They are drag-
ging a gigantic sphinx of black
basalt to a temple of Rameses.
A slave pours oil before the sled
runners, another claps his hands
to aid the slave gang in keep-
ing step and pulling together.
The Shrine of the Nile is the last picture here, and
represents the Shrine at Biggeh, with the god, Hapi, in-
side the cliff rocks, from whence the waters of the Nile
were at that time supposed to come forth.
Standing guard over this scene is the gigantic colored
statue of the Jackal-headed god, Anubis, worshipped as
the keeper of scales of justice, and weigher of the souls
of the departed against the feather of truth to determine
their elegibility of entering the nether-world.
This scene, lit with many lanterns, backed by the moon-
glow through the trees, presents an enchanted vista.
Beneath the lofty portico supported by the massive lotus-
bud columns, twenty doors of antique green-gold bronze,
decorated with symbols of Isis and Orisis, open into the
broad velvet carpeted lobby, extending in a semi-circle the
full width of the theatre auditorium. Thru archies of
antique masonry are located the ladies' lounge room, rest
rooms and various offices. In the ladies' lounge room the
bas-relief image in antique gold of the grimacing little
household god, Bes, asserts his right as mirth creator.
A DETAIL OF THF. EAST WALL
A PLAYHOUSE MAGNIFICENT
Tall ornamental lamps carved in the form of great clusters
of lotus and papyrus flowers, emit soft tinted light reveal-
ing a richness of appointment found only here.
The mens' lounge and smoking room displays still
another attractive example of Egyptian art — A group in
color consisting of figures of the ram-headed god, Khnum,
known as the "Moulder of Man," together with attend-
ant priest, priestess and Hathor, the Goddess of Love and
Beauty, and accompanied by bird figures representing the
souls of the departed, are all engaged in paying obeisance
to, and with offerings are supplicating at the shrine of the
Nile for a bountiful season of plenty in the land. Stand-
ing wooden figures of slave girls, hold trays in their hands
for the convenience of smokers.
The wonderful floor coverings of deep red are bordered
with woven-in hieroglyphics and designs sacred to the
Bull Apis, god of Virility and life. Everywhere about are
heavy chairs and other articles of Egyptian furniture,
all perfect examples
of a high order of
handcraft and dupli-
cating those pieces as
used in the palaces
of the Pharoahs, and
bearing the authentic
decorations of Egyp-
Through velvet cur-
tained arches opening
directly off the lobby,
the vast auditorium
presents an awe inspir-
ing spectacle, unmatch-
ed in gorgeous effect
and unrivalled in
beauty and historic in-
Overhead the dome
of a celestial sky is set
with the myriads of
blazing jewels of the
heavens, in pure gold,
over which radiates a
colossal sunburst of
golden iridescent color-
ful rays emanating from the blazing sun upheld by a
gorgeous winged scarab, the symbol of reincarnation, and
which in turn is surrounded by attendant decorations
sacred to the Scarab God, including the Serpent at
Euraeus, symbol of the intellect, all in bas-relief burnished
in silver and colors and pure gold.
The Splendor of Antiquity
Thus, bathed in the twilight of an ancient world, sur-
rounded by a scene of awe-inspiring splendor, breathing
the fresh purified air that bears the faint elusive perfume
of the real lotus, cherished in the palaces of antiquity,
one is held wrapt by a near view of a gigantic temple
ruins on the plains of Thebes, backed by the desert azure
sky, where a solitary star, the Star of the East, still lingers.
THE WEST WALL OF THE COURT
This wonderful painting occupies the entire great front
curtain and is framed on either side by the magnificent
carved Egyptian columns of stone, which are covered with
pictorial representations in Egyptian color of the various
gods, goddesses and sacred symbols of the temple of Amon.
The great beams of the proscenium arch supported by
these columns, tell in Egyptian pictured story form, vari-
ous religious rites, ceremonies and beliefs as upon the
beams of the golden temple of Amon. At the bases of
the columns in typical rigid attitude, colossal sphinxes
with faces of mystery stare straight into the beyond.
The walls of the auditorium show heroic bas-relief
images from the Temple of Sety I at Abydos, the lioness-
headed goddess, Sekhmet, symbol of the destructive rays
of the sun bestowing her blessing and promise of good
will upon her land. Then the image of the Pharoah Sety
I offering to the gods a golden image of the Goddess of
Truth and Justice, as
an oath of the princi-
ples which he will up-
hold among his people.
And then the seated
figure of Maat, the
Goddess of truth,
holding on her knee
the Ankh, the sign of
everlasting life, and
blindfold pads upon the
eyes symbolizing her
judgment of man by
the evidence heard in-
stead of being swayed
by false appearances.
The side balconies
overhung with the pal-
ace banners and the
golden urns of the tem-
ple soften the severity
of the great walls of
Furnishings of the
orchestra are all of
Egyptian design and
decorated in green
ippropriate figures in the
bronze, copper and gold, with
dull ancient colors.
The overhanging alcove in the rear depicts the richness
in antique design of temple ceilings with its rows upon
rows of seated deities — suggesting the title the "Temple
of a Million Blessings."
And so in keeping with Mr. Grauman's policy that
whenever and wherever possible, every attractive improve-
ment should be added, I sincerely hope my description and
explanations of the varied and beautiful decorative orna-
ment, based upon many years of study of decorative arts
of the ancients, and my earnest endeavor in the actual
reproduction of some three hundred or more of the de-
signs, will enable you and yours to more fully understand
A PLAYHOUSE MAGNIFICENT
and enjoy this greatest of all achievements of the world
of amusement, Grauman's Egyptian Theatre.
A Traveler's Appreciation
Saturated with the memories that have sprinkled man's
mind ever since that time-dimmed age when the shep-
herd kings raised the symbol of their power heside the
Nile to displace the dynasties founded by Mene, Holly-
wood's $800,000 film temple sends one's thoughts revert-
ing down the misty corridors of achievement to a vision
of Moses leading his Israelitish hosts through the watery
aisle of the Red Sea, to the scenes in the days of Joseph
and his faithless brethren, and, above all other recollec-
tions, to the passionate love tryst that Antony kept with
the fickle Cleopatra ere her deserting fleet brought about
his ruin at the hands of Augustus Caesar, whose love the
fair Egyptian siren schemed for in vain.
One can look upon the hieroglyphics that stare forth
from every nook and cranny, wall and ceiling of Grau-
man's Hollywood theater and almost see the fondled asp
sink its poisonous fangs in the soft bosom of the Nile's
greatest vampire queen.
And then, too, the mental eye may roam farther still
and, after glimpsing the stern and sullen visage of the
silent Sphinx, lead a psychic wanderer through the mazes
of the Pyramids, w ith their memories of the mummified
forms of Egypt's greatest kings. Then one comes to that
blank wall beyond which the written record of man
runneth not — that land of the vast unknown in which
fabled Athis balanced the earth on his shoulders while
the dust of prehistoric antiquity eddied about his feet.
One of the principal features of the film temple which
give added lustre to its beauty, is the variety of vivid
colors used. The rich hues that made the land of the
Pharoahs so romantic have been transplanted from that
ancient realm to glorify the modern scenic beauty of
NUGGETS FROM "THE GOLD RUSH
TO eat a shoe is something of an achievement, but to
eat a shoe artistically might be called a triumph.
In what has been termed one of the cleverest bits of
fun-making, calling tor real artistry, ever portrayed, you
see Charlie Chaplin as the Lone Prospector, and Mack
Swain as Big Jim McKay, blizzard-bound in the barren
wastes of Alaska.
Facing death by starvation, Charlie in desperation re-
moves one of his big, worn-out shoes, and boils it w ith
tender care. He serves it in typical Ritz style.
The thought of eating a shoe is offensive, but the shad-
ing of the subject, which so easily might be repulsive, is
so deftly presented that you will remember this scene as a
highlight of "The Gold Rush."
THE quaint old white-haired character who does the
clog dance in the dancehall scene in " The Gold
Rush" is a famed centenarian member of Hollywood's
moving picture extras' brigade.
He is dadd] Taylor, and although he is one hundred
years old, boasts of his youthful agility. Some of his
stunts consist of shadow boxing, buck and wing dancing
and turning cartwheels. He attracted Charlie Chaplin's
attention while he was amusing the players on a set, and
the master comedian immediately arranged a special bit
for Daddy in the picture.
Taylor is a Civil War veteran from Virginia, who,
prior to fighting for the South, was a United States gov-
ernment scout. His discharge papers attest to his age.
CHAPLIN'S FILM DEBUT
THE following interesting little story about Charlie
Chaplin is told by Alfred Reeves, his present gen-
eral manager, who was also manager of the com-
pany in which Chaplin appeared before he entered pic-
tures. Mr. Reeves has known Charlie from his fifteenth
birthday. He has seen Charlie Chaplin's father on the
stage and pronounced him one of the most talented actors
of his day. It is the period
of 1910' of which Mr.
"While we played in New
York Charlie conceived the
idea of utilizing his spare
time away from the theatre
in the making of picture com-
edies. He outlined his idea
to all the members of the
company, thinking then that
all we needed was a camera.
"Charlie and myself, al-
ways the best of friends,
agreed at the time to put up
one thousand dollars each for
the purchase of a camera. We thought then that all we
had to do was to play as in our vaudeville act, in the open
air, and it would register on the screen. The idea of
scenes made in short lengths, long shots and close-ups, and
inserts being taken separately and later assembled was
never dreamed of by us. The cutting of the film, in
which Charlie has no equal, was never dreamed of by
"We entered into this agreement in all seriousness, but
because our work took us away from New York, it was
abandoned. But Charlie always carried the idea in his
mind. Since then we have often wondered what the out-
come would have been had we carried out the original
On returning to England in the summer of 1912 we
combined business with pleasure by playing the theatres
of the Channel Islands. While playing the theatre on
the Island of Jersey, there was a street parade and car-
nival in progress and a news weekly cameraman recorded
"He was here, there and everywhere, but wherever he
went a very pompous gentleman, who was apparently in
charge of affairs, would always be found in front of the
camera lens. He would shake hands with the local dig-
nitaries and always turn away from them and face the
camera as he did so. He might be termed the first 'cam-
era hog.' Always would he bow and register his greet-
ings to the camera while his guests stood in the back-
ground, or off to one side.
"Charlie was completely fascinated by this bit of busi-
ness and told me then that some day he would put it in
a picture. In an early picture of his — 'Kids Auto
Races' — you will find the fulfillment of his resolve.
"We returned to America shortly afterward on our
second tour and while playing in Philadelphia, upon re-
sponse to a wire from Kessel and Bauman, Charlie went
to New York and there signed his first picture contract.
"And so, contrary to the general idea that Charlie was
discovered for pictures while playing in Los Angeles,
Charlie arrived in California with a one-year picture con-
tract in his pocket. The rest of Charlie's history is writ-
ten by the children and himself."
AN ANIMAL ACTOR IN "THE GOLD RUSH"
Not the least important of the players in "The Gold
Rush" is a furry-coated actor who never changes his
John Brown, who plays the role of himself, the big
brown bear, was one member of the company on location
who really levelled in the snow country.
After spending his days and nights in Southern Cali-
fornia, John Brown was taken up into the High Sierras
and no sooner had he sniffed the mountain air than he ap-
parently thought he had returned to the freedom of the
For the first few days he was unmanageable and it was
necessary to give him as much freedom as possible, as he
sought to tear up his cage. A stockade was built for him,
and for days, hour in and hour out, while the company
was on location, he frolicked in the snow to his heart's
On the days when he appeared before the camera, his
happiness reached its zenith, as following each "take" he
was turned loose and permitted to scamper off among the
trees, to be recaptured only after much difficulty.
Georgia invites Qcorgia asserts her
Lonely to dance. independence.
Ipnety seel^s companionship.
LoneJy segg j •
^factor de p£t.
^gju^d bis claim.
The camp celebrates.
THE GIRL IN "THE GOLD RUSH
A TWIST of the wrist has brought fame and for-
tune to many a man, but it was a twist of the
ankle that placed Georgia Hale, " The Girl,
Georgia," in "The Gold Rush" in a position where the
gates of stardom in pictures were opened unto her.
Born in St. Joseph, Missouri, of English and French
parents, Miss Hale spent most of her life in Chicago,
where she studied voice and dancing, intending to make
the stage her profession, but always with dreams of a
moving picture ca-
reer in California.
Entering a Chica-
go beauty pageant
contest, in 19 2 2,
Miss Hale's person-
ality and charms
won for her the hon-
or of representing
the Windy City in
the Atlantic City na-
tional contest a s
"Miss Chicago." But
best of all, she re-
ceived a cash prize
of $1, 250, which
meant tin* realiza-
tion of her dreams
of a trip to Holly-
wood. At Atlantic City she lost in the competition for
the honor of "Miss America," and made ready for the
journey to Hollywood. Arriving in the Cinema Capital
in July, 192.?, Miss Hale got her first opportunity in
doing a bit in a dancing scene, with a bright outlook for
a real future.
But Fate intervened when she fell and severely sprained
her ankle. She was compelled to hobble on crutches for
nearlv six months, and when her parents arrived in Cali-
fornia at the end of this time, they found Georgia with
only twelve dollars, still lame and very unhappy.
Inspired by the timely arrival of her two sisters, her
mother and father, she evidenced her courage by seeking
work as an "extra." She accepted an offer to pose before
the camera without salary in a picture being screened by
Joseph Von Sternberg, titled "The Salvation Hunters."
for the opinion of Charlie Chaplin and Douglas Fair-
Opportunity had returned, for she immediately at-
tracted the mention of the producers, and Charlie's en-
thusiasn for her work in upholding the dramatic values
of this picture encouraged Fairbanks to place her under
contract. Chaplin did not forget her, and when he
sought a leading lady for his great comedy-drama of
Alaska, Miss Hale won over scores of aspirants for the
honor of playing with the master comedian.
Although the turned ankle represented a trick of fate
that eventually brought her artistry to recognition, Miss
Hale's capability as represented by her fortitude in the
face of difficulties that would have plunged many a
man in despair, is reflected in her triumphant delinea-
tion of the dancehall heroine of "The Gold Rush."
Big Jim McKay
HAILED as "the funniest villain" for his role in
" The Gold Rush," Mack Swain is a native of
Salt Lake City, the son of Mormon pioneers. His
middle name is Moroni, from the angel who blows the
trumpet on the Mormon temple. His parents came
to Salt Lake with Brigham Young's pioneer caravan, and
his father, a stonemason, helped to build the famed temple.
Mack started his histrionic
career at the age of seven,
when he emptied his pennv
bank to pay a printer to
make cards with the legend :
"Mack Swain's Mammoth
Minstrels," which he pre-
sented in his father's barn.
The "minstrels" proved a
financial and artistic success,
and Swain got the opportu-
nity to develop his talents in
Salt Lake amateur entertain-
ments, in which he sang and
At fifteen years he went
on tour with the Martin Josey Minstrel show, and from
this first step on the ladder, he served in every capacity
from stage hand to being his own producer, and appeared
in vaudeville, drama and musical comedy, with varied
success as an actor, producer and manager.
During an engagement in Chicago twenty-five years
ago with the Kempton and Graves stock company, he
married Cora King, the leading lady of the company, who
resides with him in Hollywood.
Swain entered pictures as a member of the old Key-
stone Comedy company in 1913, at about the same time
Charlie Chaplin joined the organization. They appeared
together in almost all the early Keystone comedies and a
great friendship between the two has existed ever since.
From the camaraderie engendered by their mutual en-
trance into "the pictures" years ago came a perfect under-
standing that has operated to the advantage of both in
their relations since on and off the studio lot.
Having been associated with the stage since his earliest
youth, Swain has made a life-study of appealing to the
risibilities of audiences, and has been identified with the
development of comedy as an art from the early custard-
pie one and two reelers to the master comedian's epoch
marking comedy-drama, "The Gold Rush," in ten expan-
Mack, who weighs nearly 300 pounds, will be remem-
bered in the oldtime comedies by moving picture fans as
"Ambrose," the lovesick youth. P. S. Morrison, a cinema
critic of the early days, gave him the cognomen. Swain
was featured in such favorite oldtimers as "His Trysting
Place," "His Musical Career," and "Caught in the Rain."
His outstanding success with Chaplin was "Tillie's Punc-
He voices the belief that his greatest role is as Big
Jim McKay in "The Gold Rush."
ARTISTS in all lines answer to the call of the films.
Henry Bergman, a native son of San Francisco,
was well known to the opera stage when he started play-
ing before the silver sheet.
Taken to Germany as a child by
his parents, he returned to America in
1883, a tenor singer of note with the
Metropolitan Grand Opera company.
Nine years with the Augustin Daly
Musical Comedy company followed
in which he appeared in such old fa-
vorites as "The Runaway Girl," "San
Toy," "The Country Girl," and
"Cingalee." He played for three sea-
sons in the Ziegfeld Follies and was
also with Blanche Ring in "The
Y ankee Girl." He has appeared in
all of Chaplin's comedies for the last ten years.
THE engineering profession lost a promising disciple
when Malcolm Waite by chance was introduced
to the motion picture industry.
Waite, who was born in Menominee, Michigan, 32
years ago, had outlined for himself
a career in engineering. He started
in technical schools and completed his
instruction in the MacKenzie school
at Dobb's Ferry, New York.
While on a visit to Hollywood in
Um 1924, at the request of his friend.
Jack Pickford, he appeared with the
■dffki— rflPi^ later a picture. That experience
^■^^^B marked the end of his prospective en-
MALCOLM WAITE gineering career. Later he played
jntk Cameron with Mary Pickford as "Perkins" in
"Dorothy Vernon of Haddon Hall,"
although his first large part is in "The Gold Rush."
Avaudevillian who frequently forsakes his villian roles
for the silver sheet to rub on burnt cork again is
Tom Murray, stage veteran known throughout the world.
Born in Harrisburg, Illinois, Murray 32 years ago
first appeared in vaudeville, with Earl
Gillihan as his partner. The act of
Gillihan & Murray has played in
every English speaking part of the
world. And today between pictures
they step out to do their old blackface
song and dance act, (the only addition
being that Tom now plays his own ac-
companiments on the ukelele.)
He entered pictures eleven years
ago with the Eagle Film company in
Jacksonville, Florida. He played first
on the Coast with Jackie Coogan in
"My Boy." His appearance in "The Gold Rush" is hi--
second picture with Charlie Chaplin, he having appeared
as the deacon in "The Pilgrim."
OlGRAUnWi Founder. SID fiRAUmBN managing Director
HOLLYWOOD BLVD. tiTCCflDDEN PLACE.
Manager for Mr. Grauman Sam Myers
Musical Director Gino Severi
Technical Director George OrMSTON
Publicity Director Harry Hammond Beau.
Assistant Publicity Director Robert M. Finch
Art Director George E. Hoi.i.
Superintendent H. RusSELL Stimmel
Exploitation George Arthur Bovyer
Librarian Orris Lusher
Scenic Artist Frederick Robinson
Stage Carpenter WlLUAM Davies
Chief Electrician George M. Smith
Chief Projectionist E. W. Apperson
Organist Julius K. Johnson
Auditor C. W. Snell
Treasurer John T. McGuire
Assistant Treasurer G. O. McDougall
Assistant Treasurer B. B. Mallicoat
Assistant 'Treasurer Cliff Bernard
(At Barker Bros.)
Assistant 'Treasurer Fred Hay.MAN
(At Wurlitzer Co.)
Sid Grauman Visits Charlie Chaplix on Location
Di.GRAumAN (ouncer. SIO GRflUmAN. managing Director
HOLLYWOOD BLVD. I fiVrCflDDEN PLACE.
Every Afternoon 2:15 o'clock.
Every Evening 8:15 o'clock
PRICES AND RESERVATIONS
50c, 75c, $1.00, Monday to Friday
75c, $1.00, Saturday and Sunday
Holiday Matinees, Evening Prices Prevail.
U. S. Excise Tax Additional
Box office open daily from 10 a. m. to 10 p. m. Seats
on sale at box office two weeks in advance. Mail or-
ders sent in previously will be tilled day sale opens.
Seats ordered in advance by telephone, or at box office
in person, or by mail, will be held until 1:15 for mat-
inees and 7:15 for evening performances. Paid res-
ervations will, of course, be held indefinitely. For spe-
cial convenience of Los Angeles patrons, downtown
box offices are maintained at Barker Bros.., 724 South
Broadway, in music department, and at Wurlitzer Co.,
814 South Broadway. Open daily from 9 a. m. to 5
p. m. Special Sunday and Holiday box office main-
tained at Wurlitzer's.